Global DISC Behavioral Profiles – Research and Statistics

By: John Ruh

SpecialsA research white paper done by Bill J. Bonnstetter, Dave Bonnstetter and Ron Bonnstetter, PhD examines 10 different countries and their DISC profile makeup. They sampled between 1,000 and 74,000 people per country and charted the percentages of the DISC profile population statistics that fall into the D, I, S, or C profile categories. This DISC profile report can show you how the United States DISC profiles have changed over the last 20 years.

DISC statistics were derived by using a massive database composed of hundreds of thousands of human behavioral reports representing over 90 countries. To better understand the process used, and the uniqueness identified from this data, the survey producer started with 322,446 people. The data from each country was scrutinized from a random sample of between 1,000 and 74,000. Each person made 96 decisions while completing a behavioral assessment based on the DISC behavioral model (Dominance, Influence, Steadiness, Compliance). In 24 questions where they ranked their decisions from 1 to 4, with 1 being “most like me” and 4 being “least like me.” This resulted in over 31 million decisions made by people in the U.S.

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DISC Profiles at Your Company

DISC Stats 2017Has your staff completed their DISC profiles? We can chart out the breakdown of D, I, S, and C DISC profile statistics and behavioral differences within your company. We use this data to discuss your leadership style and how your behavior impacts/improves teamwork, productivity, and decreases conflict. Let us know by checking the “Yes I’d like to know more about a free DISC profile in the form below. Or Contact Darlene Ruh for more information at 773-775-6636 or email

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    DISC is A behavioral tool that helps people recognize their own behavioral strengths and weaknesses along with those of others. It is particularly effective at helping you better understand and communicate with people whose style you find difficult. It can be used in managing, marketing, coaching, team building, sales and recruiting.